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What I like about the donut business? Donuts are cheap to make. They’re the second most profitable food item in the nation, behind only to the potato and the average cost to make and finish a donut is approximately 12 cents.
 
Donut shops have the potential to be very profitable. Unlike restaurants, where it’s difficult to sell in bulk, wholesale, or to diversify product, most all donut shops sell coffee, espresso, and other baked goods for bigger profits. Products that go together, grow together—donut shop owners can implement a deli line, soups, sweet rolls, croissants, muffins and acquire donut wholesale accounts relatively easy for donuts sell themselves, (Who doesn’t like a hot, fresh donut?).

A donut business doesn’t have to be complex – it can be as simple as selling specialty donuts at local events. (I personally enjoy selling donuts at gold prospector events – those folks love their donuts!) You may have other, better ideas that are best for you, such as operating a concessions van on the weekends, selling only mini-donuts utilizing a donut making machine. However you decide to approach the donut business, it’s a great way to supplement your income or create a new business from scratch.

Once a donut shop is up and running, shop owners can economically open a satellite location, commonly known as a “cold spot,” where you or a driver delivers the finished donuts, sweet rolls, etc. A cold spot can be operating within a few weeks, carry all the products of your primary shop, and be operated by one employee.
 
Should your primary location lack a drive-through for customer convenience, a cold spot is a great option for improved "immediate" profits with increase resale value as well! The lone employee just has to sell the finished product, similar to the increasingly popular drive-through coffee kiosks.
But with donuts, you have the competitive edge. Donuts sell themselves, and coffee is always associated with donuts.
 
However, a professionally trained coffee “barista” should be sought to help define your donut and coffee shop as the authentic, local donut authority. Consider selling proof and bake “yeast” donuts to restaurant supply companies for additional profits. Also selling donut holes in different varieties and packages can generate easy revenues as kids love them.

The possibilities for growth are truly endless. For instance, with today’s affordable technology, the possibility of turning your donut shop into an Internet cafĂ© is very appealing to repeat customers, especially business people and the self-employed who can work for a little while each day from a table in your shop.
 
Filling this niche is yet another example of how products (and services) that go together, grow together. Only implement new products or services that are based on what is best for you and meets the particular needs of your community.
 
One very attractive element of starting your own donut business: compared to other opportunities, the start-up cost is very minimal.
 
The average cost for a complete set of donut equipment needed to run a donut shop (which can be widely purchased used) costs under $5,000. (Other costs, such as retail rental space, vary by location.) Another cost-cutting bonus: industrial-grade coffee makers and espresso machines can be obtained for FREE from major coffee suppliers if you agree to use them as your sole coffee supplier.
 
Considering that a specialty donut like a bear claw can sell for $1.25 on average, donuts sold in volume (as well as related products) will make you money. In addition you control product consistency and quality and you do not have to worry about the counter person selling the donut, (Donuts sell themselves). Therefore you do not have to hire numerous employees to operate a donut shop.
 
Think about the donut shop owner, work ethic as you consider this: as I was driving to the shop one morning with the radio on, I heard various announcements from local companies and government agencies that were closed for the day due to a very large storm. It must be nice to have a paid day off because of some rain, I thought. However, as I was driving, I noticed that a few businesses were starting to open. One of them was a donut shop.
 
I knew it would be open—this business and others like it didn’t have stockholders and taxpayers eating the cost of being closed for the day. I also knew that this place was about to be packed with people. I find it ironic that the same people who had such a hard time going to work in that extreme weather had no trouble going out for donuts. But the reason these people were at this donut shop was because they knew the store would be open, clean, and with a wide selection of freshly prepared donuts.
 
Donut making gives a person a sense of accomplishment and fulfillment after every baking session. (But I still always look at the case and wonder if I could have done it any better or sweeter!) I’m rewarded by my customers, who spend their hard-earned money and compliment me daily, motivating me to do a better bake. The next time one of your friends starts complaining about their job, do what I do: look them in the eye and tell them "take control, be a donut maker."

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Do You Know?

Donuts are the second most profitable food item in the nation, second only to the potato!

 

The cost to prepare and finish a donut is approximately 12 cents!

 

This is one of those rare businesses with a universal customer base.

 

DVD Listed below are doughnuts demonstrated in the Advanced Doughnut Training Course.

Chocolate/White Yeast Cinnamon Twist

 

Cinnamon Twist Doughnut Cinnamon Twist Doughnuts  

 The Mocha Doughnut

   The Mocha Doughnut

Open-Faced Cherry And Apple Turnover Doughnuts. Also Shown Are Pull-A-Part Mini Turnovers.

  Open-Faced Cherry And Apple Turnover Doughnuts. Also Shown Are Pull-A-Part Mini Turnovers.  

 

Turnover and bear claw donuts

Raspberry Mini-Fill Doughnuts

  Raspberry Mini-Fill Doughnuts

Texas Doughnuts

  Texas Doughnuts

 Xmas Cane Doughnuts

  Xmas canes

Honey Bun Doughnuts

  Honey Bun Doughnuts

 

Rosette Doughnuts

Rosette Doughnuts

Apple Fritters And Mini-Fritter Doughnuts

Apple Fritters And Mini-Fritter Doughnuts

Buttermilk Bar Boughnuts

  buttermilk bar doughnuts

Double Roasted Coconut Doughnuts

  Double Roasted Coconut Doughnuts

 

Roasted CoconutDoughnuts

          Coconut Doughnuts

Old Fashion Doughnuts

 

 

 

 

 

 

 

 

 

 

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DVD Listed below are doughnuts demonstrated in the Advanced Doughnut Training Course.

 

Cinnamon Roll Doughnuts   Cinnamon Roll Doughnuts 

Yeast Glazed Doughnut

  Yeast Glazed Doughnut 

Chocolate Marbled Yeast Doughnut

     Chocolate Marbled Yeast Doughnut

Doughnut Bismarcks 

   Doughnut Bismarcks 

Bear Claw Doughnuts With French Filling 

  Bear Claw Doughnuts With French Filling

Maple And Chocolate Bar Doughnuts

  Maple And Chocolate Bar Doughnuts  

Lemon, Cherry And German Doughnuts

  Lemon, Cherry And German Doughnuts

Double Chocolate Cake Doughnuts 

   Double Chocolate Cake Doughnuts

Blueberry And Crumb Cake Doughnuts 

   Blueberry And Crumb Cake Doughnuts  

Chocolate Cake Doughnuts

   Chocolate Cake Doughnuts

Assorted Buttermilk Cake Donuts

   Assorted Buttermilk Cake Donuts

Sweet Roll Training Included 

  sweet rolls and breakfast croissant

Breakfast Croissant Training Included

Breakfast Croissant Training Included

Pumpkin Yeast Doughnuts

Pumpkin Yeast doughnuts 

French Cruller Doughnut

     French doughnut   

Sweet Roll Training (3 varieties)

  sweet rolls

Breakfast Croissants

Breakfast Croissants